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small business
Содержание
- 1. small business
- 2. “Beer is made by men, wine by God.” ― Martin Luther
- 3. ContentCompany profileProductionSWOT analysisOverall goal of the companyCompany structureCompany cultureAdvertisement and marketing activitiesMain shop
- 4. Company profileSummertimeLove for wine - love of life!
- 5. ProductionSummertimemango champagnewhite strawberry table winespineapple guavahibiscus
- 6. Corporate strategy and structure SWOT analysisSWOT
- 7. Overall goal of the company Strategic planning
- 8. Company structureFunctional structureBoard of managementFactory workersShop workersOnline shop assistants
- 9. Company cultureFamily culture + Eiffel Tower cultureFace-to-face relationshipsOne big leader (Managing Director)Steep hierarchyEverybody knows their role
- 10. Marketing activitiesAdvertising in public transport, newspapers TV
- 11. Main shop in the factory
- 12. SummaryLtd Summertime is Riga based company which
- 13. Life is too short to drink bad wine!
- 14. Thank You for attention!
- 15. Скачать презентанцию
“Beer is made by men, wine by God.” ― Martin Luther
Слайды и текст этой презентации
Слайд 3Content
Company profile
Production
SWOT analysis
Overall goal of the company
Company structure
Company culture
Advertisement and
marketing activities
Main shop
Слайд 7Overall goal of the company
Strategic planning
Long-term goal is:
to
establish Summertime as the leader of wine producers in Baltic
regionOperational planning
to continue to focus on the core strengths of the winery and to «stay the course»
developing a «brand sales strategy»
build more factories
Short-term goals are:
Слайд 8
Company structure
Functional structure
Board of management
Factory workers
Shop workers
Online shop assistants
Слайд 9Company culture
Family culture + Eiffel Tower culture
Face-to-face relationships
One big leader
(Managing Director)
Steep hierarchy
Everybody knows their role
Слайд 10Marketing activities
Advertising in public transport, newspapers
TV and Radio commercials
Free
degustation after product presentation (also in the whole chain of
shops)
Слайд 12Summary
Ltd Summertime is Riga based company which produces fruit wines
The
overall goal of the company is to be established as
a leader of wine producers in BalticsIt is company with functional structure and combining of family and Eiffel Tower culture
Before buying a wine in our shops You can degustate it for FREE
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