Idea Title

Use language that everyone understands. Don't use fancy words thinking

it will make you sound smarter. Your listener won't understand you and you'll have lost your opportunity to hook them.
Powerful. Use words that are powerful and strong. Deliver the "Sis-Boom-Bang" to grab their attention!
Visual. Use words that create a visual image in your listeners mind. This will make your message memorable.
Tell a Story. A short story, that is. A good story is essentially this: someone with a problem either finds a solution or faces tragedy. Either type of story can be used to illuminate what you do.
Targeted. A great elevator pitch is aimed for a specific audience. If you have target audiences that are vastly different, you might want to have a unique pitch for each.
Goal Oriented. A kick-ass elevator pitch is designed with a specific outcome in mind. What is your desired outcome? You may have different pitches depending on different objectives. For instance do you want to: make a sale, gain a prospect, enlist support for an idea, or earn a referral.
Has a Hook. This is the element that literally snags your listener's interest and makes them want to know more. This is the phrase or words that strike a chord in your listener.

Elevator Pitch

and the length of the professional relationships, if any
Highlight former

startups or corporate experience
Emphasize successes and/or relationships (business development) obtained that can be leveraged as potential customers, advisors, or future acquirers.
Are there any gaps in your team that this funding will help to fill?

Team Formation

you are addressing
Quantify the pain and how deep it

is
Why does the problem exist?
Why has no one solved this before?
What barriers exist?
Why are you addressing them?
What advantages do you have in solving this problem?

Pain Points

your customer, ask the following: - Who is he or she?

What does s/he do and need? - What problems does s/he need to solve? - What improvements does s/he look for? - What does s/he value?
Step 2: Know your product, service or idea: From your customer view point: - How does the product, service or idea solve the problem or offer improvement? - What value and hard results does it offer the customer?
Step 3: Know your competitors: Keep on thinking from the perspective of your customer, and ask: - How does your product or idea create more value than competing ones?
Step 4: Distill the customer-oriented proposition: The final step is to pull it all together and answer, in 2 or 3 sentence: "Why should I buy this specific product or idea?” Try writing from the customer viewpoint by completing the following, (and don't forget to include the numbers and percentages that matter!): - "I want to buy this product or idea because it will...” - "The things I value most about the offer are...” - "It is better than competing products or ideas because..."
Step 5: Pull it all together: Now, turn around your customers 'answer' from step 4 into a value proposition statement.

Value Proposition

applicable)
Infrastructure before/after your technology is implemented
Visual/chart on how your technology

works
Say what your primary product does (e.g. ‘XYZ will enable virtual environments to be used for project sharing across different countries.’)
Is your technology defensible?
Is it an innovation?

Technology