Made by a student of the 1st course specialty Economics and accounting. group Э

and accounting. group Э 11-14 Christina Mikheeva Teacher: Tatiana Igorevna Moscow 2015
Moscow Department

of Education The state budget educational institution Secondary vocational education of the city of Moscow Business Technologies

Field of business: trade and catering

HIC ET NUNC

it is possible to achieve greater profits or perhaps high

profitability
•More powerful and more robust position in its business sector
•Reduction of production costs in comparison with major competitors
•Enhancing the organization's reputation among customers
•Complete customer satisfaction
•Stable income during economic downturns

Field of business: trade and catering

The value of business: small business

'Donuts
Cafe "Daddy's donuts "
Pavilion "Donuts from USSR "
Donut shop in

Ostankino
Network " DonUt"

powdered sugar; with pink, chocolate and cream frosting. Besides donuts

filled and unfilled, you can try the eclairs. In addition to donuts you can take tea, coffee, juice or milk shakes

The price of the products from 35 to 150 rubles

The fragrant smell and attractive appearance fresh pastries - that is the ideal advertising. Most importantly - make a beautiful signboard. attractive display case and proper cooker hood, so the flavor of baking donuts breezed for hundreds of meters. The point is located on sale of donuts in large shopping center in the format of a mini-cafeteria (with tables and chairs)

desserts and enjoy the this pastime. Speaking of consumers, it

is necessary to dwell on some of their inherent traits:

• Visitors – couples, youth, inhabitants of nearby houses
• Consumers of products takeaway and buyers who bought donuts for the holidays, create an opportunity for us to attract different social groups try the our production
• Most consumers, at least once tried the products of our competitors, it gives us a chance to learn our preferences, competitive information which will allow take the appropriate steps.

climate of confidence.
• Publicity and values of the corporation.
• Management,

based on the information.
• Managing for quality.
• The constant presence of leadership in the workplace.
• Maintaining the cleanliness and order.

NUNC

apparatus for the production of donuts - 40 thousand rubles
•

refrigeration equipment - 120 thousand rubles
• raw materials - 180 thousand rubles / month, Ie 2 160 thousand rubles per year
• apparatus for the drinks - 15 thousand rubles
• microwave - 1 pc. 12 thousand rubles
• furniture (table and chair) - 1 pc. 8 thousand rubles
• conduct electricity and water supply - 15 thousand rubles
• the cost price of goods (donuts for the price of production) 20 thousand rubles/ month, Ie 240 thousand rubles per year
• containers for oil, dough and other ingredients - 1200 rubles
• staff salaries - 180 thousand rubles / month, Ie 2 160 thousand rubles per year
• furniture for visitors – 90 thousand rubles
• Other expenses (individually) ≈ 60 thousand rubles

Total expenditure: 5 606 thousand rubles

thousand rubles

Revenues exceeded expenses 5 months after the start of

sales : 1 200 000*5 = 6 000 thousand rubles

Profit for the 6 months: 1 200 000*6 = 7 200 thousand rubles

Profit for the year: 1 200 000*12 = 14 400 thousand rubles