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Baltika. Equipment and merchandise

About Company

Слайды и текст этой презентации

Слайд 1Baltika. Equipment and merchandise.

Baltika. Equipment and merchandise.

Слайд 2About Company

About Company

Слайд 3Carlsberg Group № 4 in the world
No. 4
4th largest global

brewer

Carlsberg Group № 4 in the worldNo. 44th largest global brewer

Слайд 4Carlsberg Group – East Europe Region

Carlsberg Group – East Europe Region

Слайд 5Today, Baltika is….
№1 in Russia market
№1 in Europe – brands

Baltika
More 30 beer and 9 drink (no beer) brands
Capacity

– 5,2 mln.hl. per month
11 fabrics in 10 city
2 own malt house
Sales 98% outlets in Russia
70% volume Russian export beer
The Company's products are represented in more than 75 countries
Baltika include Carlsberg group

No. 1
Today & forever

Today, Baltika is….№1 in Russia market№1 in Europe – brands BaltikaMore 30 beer and 9 drink (no

Слайд 6Factory of Company, in RF
No. 1
Today and forever

Factory of Company, in RFNo. 1Today and forever

Слайд 7Dinamics of volume share in the Russia, 2007-2012, [%]

Dinamics of volume share in the Russia, 2007-2012, [%]

Слайд 8Volume share in russian market beer [%]
2012

Volume share in russian market beer [%]2012

Слайд 9More 30 beer brands, 9 no-beer brands
More 600 international awards

and medals
Baltika pools brands today:
Дешевый Discount
Экономичный LOW Mainstream
Средне-ценовой Mainstream
Премиальный

Premium

Супер премиальный super premium

More 30 beer brands, 9 no-beer brandsMore 600 international awards and medalsBaltika pools brands today: Дешевый DiscountЭкономичный

Слайд 10 Awards brand "Baltika" in 2012
International Tasting

Competition "Gold beer print" (Zlata pivni pecet) in the Czech

town of Tabor, February 2012
"Baltika № 4 Original" - a bronze award in the category of "half a beer"

International Tasting Competition World Beer Cup (World Cup beer) in the United States, April 2012
"Baltika 8 Wheat" - Silver Award in the category of South German-Style Hefeweizen / Hefeweissbier (unfiltered wheat beer South German
  style)

International Tasting Competition International Beer Challenge, London, July 2012
"Baltika 6 Porter" Bronze Award in the category of Imperial Russian Stout and Baltic Porter («Russian Imperial Stout and Baltic Porter")
"Baltika 8 Wheat" Bronze Award in the category Hefeweiss / Hefeweizen? and Kristallweiss («Bavarian Wheat, unfiltered and filtered")
"Baltika 4 Original" Bronze Award in the category of Viennas («Viennese lager")
Awards brand

Слайд 11Assortment for olimpic games

Assortment for olimpic games

Слайд 12 «Балтика №0 Безалкогольное non-alcohol beer»
"Baltika № 0"

- non-alcoholic beer, which is produced by dialysis technology -

the careful removal of the alcohol from the finished beer.
Non-alcoholic beer is no different in taste from beer containing alcohol.
"Baltika № 0" has a classic flavor and aroma of light beer with a slightly sweet flavor.

Ingredients:
cleaned drinking water barley malt, maltose syrup, malting barley and hops.? Alcohol: less than 0.5% vol.

Currently, "Baltika № 0" - the most popular non-alcoholic beer in Russia.

«Балтика №0 Безалкогольное non-alcohol beer»

Слайд 13«Baltika №7 Export Lager beer»
Issue of "Baltika № 7" was

timed to the Goodwill Games in St. Petersburg in 1994.

Since then, the "Baltika № 7" holds a strong leadership position in the market, the top of the premium segment. "Baltika № 7" made ​​from selected malt and rare varieties of hops, different special softness and fullness of flavor.

Ingredients: Water, pale barley malt, hops Alcohol: not less than 5.4% vol.
"Seven" is exported to over 40 countries of near and far abroad.

Variety has more than 20 professional and consumer awards competitions, both national and international level.
«Baltika №7 Export  Lager beer»Issue of

Слайд 14 «Baltika № 8 Пшеничное

wheat beer »
Production of "Baltika № 8" began in 2001.

This beer is produced according to a special recipe using wheat malt. A thick dense foam, soft fruit aroma with hints of spice and light sweetness - the characteristics of the variety. This beer is not filtered, so it contains more protein and other biologically active substances beneficial to health.

Ingredients: Water, light, caramel and wheat malt, hops Alcohol content - not more than 5% by volume.
"Wheat" - one of two types of Russian beer, which was awarded the "Oscar in the brewing" - awards competition Brewing Industry International Awards, held annually in the UK since 1886.
«Baltika № 8 Пшеничное  wheat beer »Production of

Слайд 15The basic rights and guarantees
Exclusive supplier in the category of

beer
Cooler in outlets for can beer
Draft equipment
Beer glasses


1 poster in 1 outlets, 30*50
Mobile Cart (out-of-doors)


The basic rights and guaranteesExclusive supplier in the category of beerCooler in outlets for can beer Draft

Слайд 16OLYMPIC VENUES ASSORTMENT
Baltika 7
alcoholic beer
Baltika 8
wheat alcoholic beer
Baltika 0


non alcoholic beer

OLYMPIC VENUES ASSORTMENTBaltika 7alcoholic beerBaltika 8 wheat alcoholic beerBaltika 0 non alcoholic beer

Слайд 17Equipment and visual

Equipment and visual

Слайд 18Draft equipment
Regular tap
Mini-prim (for skybox)

Draft equipmentRegular tapMini-prim (for skybox)

Слайд 19Coolers
Mini-collers. design at the same (for skybox)
Regular coolers. (var: with key,

and off site)

CoolersMini-collers. design at the same (for skybox)Regular coolers.  (var: with key, and off site)

Слайд 20Mobile desigion

Mobile desigion

Слайд 21Merchendase
Glasses. 0,5 0,3
Poster. 1 per outlets

MerchendaseGlasses. 0,5 0,3Poster. 1 per outlets

Слайд 22Typical outlet
1
Poster
1
Cooler
Beer glass
1
Taps

Typical outlet1Poster1CoolerBeer glass1Taps

Слайд 24General design of Sochi 2014 distribution

General design of Sochi 2014 distribution

Слайд 25Any other bussines

Regular price
We provide technical and sale personal (140

persons for all olimpic area
24/7 service in the olimpic area



Any other bussinesRegular priceWe provide technical and sale personal (140 persons for all olimpic area24/7 service in

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