Creation of a regional political talk-show (case study in television program

program “Sevastopol decides”)
Katerina Brega
Undergraduate in media communication

information about creation of the talk shows on national TV,

there is a lack of knowledge about the strategies of a talk show development for regional TV broadcasting. In addition, there is a request for regional TV talk shows by local audience:
43% of viewers are dissatisfied with information which is not explained or discussed on the Sevastopol television.
17% of viewers complain on the lack of entertaining content on Sevastopol TV channels.

regional broadcasting.

The subject of the research – creative and technical

instruments for creation of a regional political talk-show for television.

The purpose of out study – to develop a strategy of a creation of a successful regional political talk-show for television broadcasting.

talk show “Sevastopol decides”, statistics (TV ratings of Sevastopol television

channels), Mediascope studies, “Sevastopol decides” episodes.

various topics are discussed informally and listeners, viewers, or the

studio audience are invited to participate in the discussion.

discussion. Political talk shows are constructed as spontaneous and informal

but are in fact rigidly structured. It is claimed that they offer a space for political commentary that allows audiences to form their own political views, but critics claim that political talk shows do not inspire healthy political debate and instead focus on trivial matters.

together with experts discuss actual Sevastopol problems (ecology, transport, housing

and communal services, etc). The broadcasting is everyday live on air. The discussion is based on controversial opinions of political antipodes.

The program is interactive and involves a lot of social media means (review of the comments and posts in social networks, digital polls, etc).

The concept of the talk show:

and communal service, transport, etc).