How to organize innovative activities of the small and large companies in

companies in service trade.

the enterprise along with the implementation, management and control of

an innovative idea to create an enabling internal and external framework conditions.

and communication;
funding.

for small and medium-sized enterprises is offered within the framework

of state development programmes, for example:the program of support of small and medium enterprises in the field of technology transfer;assistance with external innovation consultation (tangible and intangible);indirect measures to stimulate research and development (e.g. tax reduction);direct assistance on specific technology areas;assistance in the creation of innovative enterprises.

phase: the search for ideas and their evaluation;
Phase 3: product

solution;
Phase 4: research and development, technology transfer;
5th phase: development of production;
6th phase: the introduction to the market.

the accuracy of innovation, taking into account features of modern

production are:
• more rapid adaptation to market requirements;
• management flexibility and efficiency in implementation of decisions;
• the ability of the individual to realize their ideas, exercise their abilities;
• flexibility of internal communications;
• implementation of development mainly in the early stages of the innovation process, the implementation of which requires relatively small costs (about 2 % of the total amount);
• lower need of initial capital and the ability to make progressive changes in products and process technology in response to market requirements (local and regional);
• relatively high turnover of own capital, etc.