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Motivating Employees

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Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Learning Outcomes Follow this Learning Outline as you read and study this chapter.15.1 What Is Motivation?Define motivation.Explain the three key elements of

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Слайд 1Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
15–
Motivating

Employees
Chapter 15
Management


Stephen P. Robbins Mary Coulter


tenth edition

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivating EmployeesChapter 15Management Stephen P. Robbins			 Mary Coulter

Слайд 2Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
15–
Learning

Outcomes Follow this Learning Outline as you read and study this

chapter.

15.1 What Is Motivation?
Define motivation.
Explain the three key elements of motivation.
15.2 Early Theories of Motivation
Describe Maslow’s hierarchy of needs and how it can be used to motivate.
Discuss how Theory X and Theory Y managers approach motivation.
Describe Herzberg’s motivation-hygiene theory.
Describe the three-needs theory.

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Learning Outcomes Follow this Learning Outline as you

Слайд 3Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Learning

Outcomes
15.3 Contemporary Theories of Motivation
Explain how goal-setting and reinforcement theories

explain employee motivation.
Describe job design approaches to motivation.
Discuss the motivation implications of equity theory.
Explain the three key linkages in expectancy theory and their role in motivation.

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Learning Outcomes15.3 Contemporary Theories of MotivationExplain how goal-setting

Слайд 4Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Learning

Outcomes
15.4 Current Issues in Motivation
Describe the cross-cultural challenges of motivation.
Discuss

the challenges managers face in motivating unique groups of workers.
Describe open-book management, employee recognition, pay-for-performance, and stock option programs.

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Learning Outcomes15.4 Current Issues in MotivationDescribe the cross-cultural

Слайд 5Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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What

Is Motivation?
Motivation
Is the result of an interaction between the person

and a situation; it is not a personal trait.
Is the process by which a person’s efforts are energized, directed, and sustained towards attaining a goal.
Energy: a measure of intensity or drive.
Direction: toward organizational goals
Persistence: exerting effort to achieve goals.
Motivation works best when individual needs are compatible with organizational goals.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–What Is Motivation?MotivationIs the result of an interaction

Слайд 6Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Early

Theories of Motivation
Maslow’s Hierarchy of Needs
McGregor’s Theories X and Y
Herzberg’s

Two-Factor Theory
McClelland’s Three Needs Theory
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Early Theories of MotivationMaslow’s Hierarchy of NeedsMcGregor’s Theories

Слайд 7Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Early

Theories of Motivation
Maslow’s Hierarchy of Needs Theory
Needs were categorized as

five levels of lower- to higher-order needs.
Individuals must satisfy lower-order needs before they can satisfy higher order needs.
Satisfied needs will no longer motivate.
Motivating a person depends on knowing at what level that person is on the hierarchy.
Hierarchy of needs
Lower-order (external): physiological, safety
Higher-order (internal): social, esteem, self-actualization
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Early Theories of MotivationMaslow’s Hierarchy of Needs TheoryNeeds

Слайд 8Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–1 Maslow’s Hierarchy of Needs

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–1	Maslow’s Hierarchy of Needs

Слайд 9Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Early

Theories of Motivation (cont’d)
McGregor’s Theory X and Theory Y
Theory X
Assumes

that workers have little ambition, dislike work, avoid responsibility, and require close supervision.
Theory Y
Assumes that workers can exercise self-direction, desire responsibility, and like to work.
Assumption:
Motivation is maximized by participative decision making, interesting jobs, and good group relations.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Early Theories of Motivation (cont’d)McGregor’s Theory X and

Слайд 10Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Early

Theories of Motivation (cont’d)
Herzberg’s Motivation-Hygiene Theory
Job satisfaction and job dissatisfaction

are created by different factors.
Hygiene factors: extrinsic (environmental) factors that create job dissatisfaction.
Motivators: intrinsic (psychological) factors that create job satisfaction.
Attempted to explain why job satisfaction does not result in increased performance.
The opposite of satisfaction is not dissatisfaction, but rather no satisfaction.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Early Theories of Motivation (cont’d)Herzberg’s Motivation-Hygiene TheoryJob satisfaction

Слайд 11Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–2 Herzberg’s Motivation-Hygiene Theory

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–2	Herzberg’s Motivation-Hygiene Theory

Слайд 12Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–3 Contrasting Views of Satisfaction- Dissatisfaction

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–3	Contrasting Views of Satisfaction-

Слайд 13Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivation

and Needs
Three-Needs Theory (McClelland)
There are three major acquired needs that

are major motives in work.
Need for achievement (nAch)
The drive to excel and succeed
Need for power (nPow)
The need to influence the behavior of others
Need of affiliation (nAff)
The desire for interpersonal relationships
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivation and NeedsThree-Needs Theory (McClelland)There are three major

Слайд 14Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–4 Examples of Pictures Used for Assessing Levels of

nAch, nAff, and nPow
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–4	Examples of Pictures Used for Assessing

Слайд 15Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Contemporary

Theories of Motivation
Goal-Setting Theory
Reinforcement Theory
Designing Motivating Jobs
Equity Theory
Expectancy Theory

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Contemporary Theories of MotivationGoal-Setting TheoryReinforcement TheoryDesigning Motivating JobsEquity

Слайд 16Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivation

and Goals
Goal-Setting Theory
Proposes that setting goals that are accepted, specific,

and challenging yet achievable will result in higher performance than having no or easy goals.
Is culture bound to the U.S. and Canada.
Benefits of Participation in Goal-Setting
Increases the acceptance of goals.
Fosters commitment to difficult, public goals.
Provides for self-feedback (internal locus of control) that guides behavior and motivates performance (self-efficacy).
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivation and GoalsGoal-Setting TheoryProposes that setting goals that

Слайд 17Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–5 Goal-Setting Theory

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–5	Goal-Setting Theory

Слайд 18Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivation

and Behavior
Reinforcement Theory
Assumes that a desired behavior is a function

of its consequences, is externally caused, and if reinforced, is likely to be repeated.
Positive reinforcement is preferred for its long-term effects on performance.
Ignoring undesired behavior is better than punishment which may create additional dysfunctional behaviors.


Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivation and BehaviorReinforcement TheoryAssumes that a desired behavior

Слайд 19Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Designing

Motivating Jobs
Job Design
The way into which tasks can be combined

to form complete jobs.
Factors influencing job design:
Changing organizational environment/structure
The organization’s technology
Employees’ skill, abilities, and preferences
Job enlargement
Increasing the job’s scope (number and frequency of tasks)
Job enrichment
Increasing responsibility and autonomy (depth) in a job.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Designing Motivating JobsJob DesignThe way into which tasks

Слайд 20Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Designing

Motivating Jobs (cont’d)
Job Characteristics Model (JCM)
A conceptual framework for designing

motivating jobs that create meaningful work experiences that satisfy employees’ growth needs.
Five primary job characteristics:
Skill variety: how many skills and talents are needed?
Task identity: does the job produce a complete work?
Task significance: how important is the job?
Autonomy: how much independence does the jobholder have?
Feedback: do workers know how well they are doing?
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Designing Motivating Jobs (cont’d)Job Characteristics Model (JCM)A conceptual

Слайд 21Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–6 Job Characteristics Model
Source: J.R. Hackman and J.L. Suttle (eds.). Improving

Life at Work (Glenview, IL: Scott, Foresman, 1977). With permission of the authors.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–6	Job Characteristics ModelSource: J.R. Hackman and J.L.

Слайд 22Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Exhibit

15–7 Guidelines for Job Redesign
Source: J.R. Hackman and J.L. Suttle (eds.).

Improving Life at Work (Glenview, IL: Scott, Foresman, 1977). With permission of the authors.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–7	Guidelines for Job RedesignSource: J.R. Hackman and

Слайд 23Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Designing

Motivating Jobs (cont’d)
Suggestions for Using the JCM
Combine tasks (job enlargement)

to create more meaningful work.
Create natural work units to make employees’ work important and whole.
Establish external and internal client relationships to provide feedback.
Expand jobs vertically (job enrichment) by giving employees more autonomy.
Open feedback channels to let employees know how well they are doing.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Designing Motivating Jobs (cont’d)Suggestions for Using the JCMCombine

Слайд 24Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Equity

Theory
Proposes that employees perceive what they get from a job

situation (outcomes) in relation to what they put in (inputs) and then compare their inputs-outcomes ratio with the inputs-outcomes ratios of relevant others.
If the ratios are perceived as equal then a state of equity (fairness) exists.
If the ratios are perceived as unequal, inequity exists and the person feels under- or over-rewarded.
When inequities occur, employees will attempt to do something to rebalance the ratios (seek justice).
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Equity TheoryProposes that employees perceive what they get

Слайд 25Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Equity

Theory (cont’d)
Employee responses to perceived inequities:
Distort own or others’

ratios.
Induce others to change their own inputs or outcomes.
Change own inputs (increase or decrease efforts) or outcomes (seek greater rewards).
Choose a different comparison (referent) other (person, systems, or self).
Quit their job.
Employees are concerned with both the absolute and relative nature of organizational rewards.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Equity Theory (cont’d) Employee responses to perceived inequities:Distort

Слайд 26Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
15–
Exhibit

15–8 Equity Theory

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–8	Equity Theory

Слайд 27Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Equity

Theory (cont’d)
Distributive justice
The perceived fairness of the amount and allocation

of rewards among individuals (i.e., who received what).
Influences an employee’s satisfaction.
Procedural justice
The perceived fairness of the process use to determine the distribution of rewards (i.e., how who received what).
Affects an employee’s organizational commitment.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Equity Theory (cont’d)Distributive justiceThe perceived fairness of the

Слайд 28Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Expectancy

Theory
States that an individual tends to act in a certain

way based on the expectation that the act will be followed by a given outcome and on the attractiveness of that outcome to the individual.
Key to the theory is understanding and managing employee goals and the linkages among and between effort, performance and rewards.
Effort: employee abilities and training/development
Performance: valid appraisal systems
Rewards (goals): understanding employee needs
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Expectancy TheoryStates that an individual tends to act

Слайд 29Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
15–
Exhibit

15–9 Simplified Expectancy Model

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–9	Simplified Expectancy Model

Слайд 30Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Expectancy

Theory
Expectancy Relationships
Expectancy (effort-performance linkage)
The perceived probability that an individual’s

effort will result in a certain level of performance.
Instrumentality
The perception that a particular level of performance will result in the attaining a desired outcome (reward).
Valence
The attractiveness/importance of the performance reward (outcome) to the individual.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Expectancy Theory Expectancy RelationshipsExpectancy (effort-performance linkage)The perceived probability

Слайд 31Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
15–
Exhibit

15–10 Integrating Contemporary Theories

of Motivation
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Exhibit 15–10 Integrating Contemporary Theories

Слайд 32Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Current

Issues in Motivation
Cross-Cultural Challenges
Motivational programs are most applicable in cultures

where individualism and achievement are cultural characteristics
Uncertainty avoidance of some cultures inverts Maslow’s needs hierarchy.
The need for achievement (nAch) is lacking in other cultures.
Collectivist cultures view rewards as “entitlements” to be distributed based on individual needs, not individual performance.
Cross-Cultural Consistencies
Interesting work is widely desired, as is growth, achievement, and responsibility.

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Current Issues in MotivationCross-Cultural ChallengesMotivational programs are most

Слайд 33Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivating

Diverse Workforce
Motivating a diverse workforce through flexibility:
Men desire more

autonomy than do women.
Women desire learning opportunities, flexible work schedules, and good interpersonal relations.

Motivating Unique Groups of Workers

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivating Diverse Workforce Motivating a diverse workforce through

Слайд 34Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivating

Unique Groups of Workers
Motivating Diverse Workforce
Compressed workweek
Longer daily hours, but

fewer days
Flexible work hours (flextime)
Specific weekly hours with varying arrival, departure, lunch and break times around certain core hours during which all employees must be present.
Job Sharing
Two or more people split a full-time job.
Telecommuting
Employees work from home using computer links.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivating Unique Groups of WorkersMotivating Diverse WorkforceCompressed workweekLonger

Слайд 35Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivating

Professionals
Characteristics of professionals
Strong and long-term commitment to their field of

expertise.
Loyalty is to their profession, not to the employer.
Have the need to regularly update their knowledge.
Don’t define their workweek as 8:00 am to 5:00 pm.
Motivators for professionals
Job challenge
Organizational support of their work

Motivating Unique Groups of Workers

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivating ProfessionalsCharacteristics of professionalsStrong and long-term commitment to

Слайд 36Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Motivating

Contingent Workers
Opportunity to become a permanent employee
Opportunity for training
Equity in

compensation and benefits

Motivating Low-Skilled, Minimum-Wage Employees
Employee recognition programs
Provision of sincere praise

Motivating Unique Groups of Workers

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Motivating Contingent WorkersOpportunity to become a permanent employeeOpportunity

Слайд 37Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Designing

Appropriate Rewards Programs
Open-book management
Involving employees in workplace decision by opening

up the financial statements of the employer.
Employee recognition programs
Giving personal attention and expressing interest, approval, and appreciation for a job well done.
Pay-for-performance
Variable compensation plans that reward employees on the basis of their performance:
Piece rates, wage incentives, profit-sharing, and lump-sum bonuses

Current Issues in Motivation

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Designing Appropriate Rewards ProgramsOpen-book managementInvolving employees in workplace

Слайд 38Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Designing

Appropriate Rewards Programs (cont’d)
Stock option programs
Using financial instruments (in lieu

of monetary compensation) that give employees the right to purchase shares of company stock at a set (option) price.
Options have value if the stock price rises above the option price; they become worthless if the stock price falls below the option price.
Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Designing Appropriate Rewards Programs (cont’d) Stock option programsUsing

Слайд 39Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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From

Theory to Practice: Guidelines for Motivating Employees
Recognize individual differences
Match people

to jobs
Use goals
Ensure that goals are perceived as attainable
Individualize rewards
Link rewards to performance

Check the system for equity
Use recognition
Show care and concern for employees
Don’t ignore money

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–From Theory to Practice:  Guidelines for Motivating

Слайд 40Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Terms

to Know
motivation
hierarchy of needs theory
physiological needs
safety needs
social needs
esteem needs
self-actualization needs
Theory

X
Theory Y
Two Factor theory
hygiene factors
motivators

three-needs theory
need for achievement (nAch)
need for power (nPow)
need for affiliation (nAff)
goal-setting theory
self-efficacy
reinforcement theory
reinforcers
job design
job scope
job enlargement

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Terms to Knowmotivationhierarchy of needs theoryphysiological needssafety needssocial

Слайд 41Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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Terms

to Know (cont’d)
job enrichment
job depth
job characteristics model (JCM)
skill variety
task identity
task

significance
autonomy
feedback
equity theory
referents
distributive justice

procedural justice
expectancy theory
compressed workweek
flexible work hours (flextime)
job sharing
telecommuting
open-book management
employee recognition programs
pay-for-performance programs
stock options

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–Terms to Know (cont’d)job enrichmentjob depthjob characteristics model

Слайд 42Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall
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All

rights reserved. No part of this publication may be reproduced,

stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. Printed in the United States of America.

Copyright © 2010 Pearson Education, Inc. Publishing as Prentice Hall15–All rights reserved. No part of this publication

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