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Organic cosmetics by Mary&Daria
Содержание
- 1. Organic cosmetics by Mary&Daria
- 2. About our companyOnline shop with organic hand-made
- 3. Our productshand-made organic cosmetics such as
- 4. Organicosm.ru
- 5. Usability of our competitorsLove-Organic uzabiliti chek-listCvetovar uzabiliti chek-list
- 6. Mistakes in usability our competitors madeThe pages
- 7. We can take such advantages as:Good and
- 8. Promotion in social networks
- 9. Online classifieds
- 10. Words and phrases we will use in
- 11. Budget, profitAverage check = 3100Budget = 131
- 12. Ideas of lead generationJoin us until the
- 13. Questionnaire
- 14. Results
- 15. Results Most consumers are satisfied with our
- 16. Thank you for your attention
- 17. Скачать презентанцию
About our companyOnline shop with organic hand-made cosmeticsTarget segment- Women age 16 – 60, who are interested in healthy lifestyle, caring about themselves and environment, with average income, in Moscow and
Слайды и текст этой презентации
Слайд 2About our company
Online shop with organic hand-made cosmetics
Target segment- Women
age 16 – 60, who are interested in healthy lifestyle,
caring about themselves and environment, with average income, in Moscow and Moscow regionThe cosmetics for every customer individually
Слайд 3 Our products
hand-made organic cosmetics such as creams, soaps, masks
and so on
clients may change products: add additional ingredients or
remove itwe can unite with some other small brands and sell their products too
Слайд 6Mistakes in usability our competitors made
The pages are overflowed: endless
scrolling
Long time to loading pages
The structure of the web-site in
not very clearSome windows and banners do not close after another click somewhere - It distracts
The design with white background with some black and blue text is not attractive
Слайд 7We can take such advantages as:
Good and clear structure of
the site;
The design is nice: not too many colors, bright
pictures for each product;Comparison of goods is easy because of descriptions;
You need only 3-4 clicks for the purchase;
Information is organized and the pages load quickly because they are not overflowed.
Слайд 10Words and phrases we will use in SEO
органическая косметика москва
интернет
магазин органической косметики москва
органическая косметика ручной работы москва
органическая косметика ручной
работы купитьорганическая косметика купить
органическая косметика на заказ
купить натуральную косметику в москве
Слайд 11Budget, profit
Average check = 3100
Budget = 131 806,70
Potential number of
orders = 10532 * 0.1 * 0.05 = 52.66
Revenue =
52.66 * 3100 = 163 246Profit = 163 246 – 131 806.70 – 20 000 = 11 439,3
Слайд 12Ideas of lead generation
Join us until the end of 2018
and get free consultation for your personal skin care
Слайд 15Results
Most consumers are satisfied with our current assortment
67% of
customers want to see new products in our assortment
More
than a half of customers answered “yes” for question about possibility of buying a new product
