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WHY DO ADVERTISES FAVOR SPEZIALIZATION IN MAGAZINE ?
Содержание
- 1. WHY DO ADVERTISES FAVOR SPEZIALIZATION IN MAGAZINE ?
- 2. Magazine industry takes in more
- 3. However why do advertisers favor specialization in magazines??
- 4. Inspired readersThe information given to the reader
- 5. Targeted audience Advertisements within each spread are relevant to the content of the magazine
- 6. CredibilityMagazine content is more likely be trusted
- 7. High quality Typically, magazines present high quality
- 8. Focused attentionPrinted materials capture the attention of the reader
- 9. Magazines are often further specialized through split
- 10. Single-sponsor magazines – having only one advertiser throughout an entire issue
- 11. New magazines are constantly appearing, and a
- 12. Скачать презентанцию
Magazine industry takes in more than $30 billion a year in revenue, about half of that amount generated by advertising
Слайды и текст этой презентации
Слайд 4Inspired readers
The information given to the reader may drive them
to go out and visit stores/businesses and search online to
find out more.
Слайд 5Targeted audience
Advertisements within each spread are relevant to the
content of the magazine
Слайд 6Credibility
Magazine content is more likely be trusted by the reader
as they have picked out the magazine for themselves
Слайд 7High quality
Typically, magazines present high quality images. This allows
for the best representation of your product.
Слайд 9Magazines are often further specialized through split runs
This helps the
advertiser know which the best ad for that product is
or which advertisement yields the best results
Слайд 11New magazines are constantly appearing, and a number of them
succeed and thrive. Buying ad space may not be cheap,
but it can be effective!
